Pica Selected for Product Launch

Pica are delighted to have been selected by new company Brush Baby to bring their innovative baby’s teether brush to market.

Without the luxury of a big brand name association, Brush-Baby needs a strong personality of its own to help establish both the brand and its first product in the marketplace.

For this reason, Pica understand the company’s first product pack will have to serve as a mini advert and sell directly off the pack front to the consumer.